Use case
iGaming email compliance, automated.
iGaming operators must verify that every promotional email meets regulatory requirements — including content embedded in images that HTML inspection cannot reach.
The challenge
HTML checks miss what recipients actually see
Promotional emails increasingly embed required notices, offer text, and logos inside banner images. A source-code inspection passes — but the rendered email may still be non-compliant. RuleRun checks what recipients see, not just what the HTML says.
What it checks for iGaming
Responsible-gambling notices
Verify required notices are present, visible, and rendered at the correct font size relative to promotional content.
Required age and certification assets
Confirm mandatory certification logos and age verification marks are present in the rendered creative.
Bonus wording and terms prominence
Check that terms text meets the required size relationship to the offer headline — catching visibility failures even in image-based layouts.
Approved links and tracking parameters
Validate every URL against an approved domain list and confirm required UTM parameters are present and correct.
Text readability in banners
Evaluate text contrast and size within promotional images where HTML inspection cannot reach.
AI content review
Apply natural-language guidelines to review promotional tone and flagged wording patterns against your policy.
Evidence for every finding
Every rule check produces an evidence record — not just a pass/fail flag. Reviewers see the exact measurement, the policy threshold, and the annotated screenshot.
- Bonus terms prominence — 50% vs required 90%
- Responsible-gambling notice missing from image banner
- CTA destination approved
- Required certification logo present
Start checking iGaming emails today
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